»KGAL Group is one of Europe’s leading financial service providers in the highly competitive market of investment concepts and structured financing solutions.«
In the foyer of the head office, The Living Book® of KGAL shows the portfolio of the global playing company on a modern terminal.
It informs visitors, clients and partners about the company’s history as well as the strategic development of the financial service provider. This Living Book® was built due to the 40th anniversary of KGAL.
The anniversary guests were given a special present, designed just as The Living Book® itself: a book containing all of the projected contents in written. A take-away version of the Living Book®.
To the project >>
Why a Living Book® for KGAL?
»For our 40th anniversary, we were looking for a very special exhibit, some objet d’art which is able to transfer our information and appealing all senses. The Living Book® has perfectly met all this.«
Three keywords to the conception and realisation:
»Creative – quick – goal-oriented«
What is the benefit of this book?
»Surprise effect attracting attention.«
How does the book effect your image?
»The book helps to facilitate understanding our abstract business.«
And the acceptance among visitors?
»They are enthusiasted!«
Meike Michaeli, Communications KGAL